Branding & Identity
A brand that scales from a business card to a billboard.
Why it matters
The work behind the words
A brand isn't a logo. It's how people feel about you in three seconds. We build identities that are recognisable in a thumbnail, consistent across every touchpoint, and flexible enough to grow with your business — so a year from now you're not starting over.
What you get
Concrete outcomes, not vague promises
Brand strategy
Positioning, audience, brand promise and tone — the strategic foundation before any design happens.
Logo system
Primary, secondary and submark versions so your logo works in every context, from favicon to building signage.
Colour & typography
A flexible palette and type system, including accessible contrast ratios and web font licensing.
Brand guidelines
A clear PDF guide your team and suppliers can follow without asking 'is this on-brand?'
Brand voice
Tone, vocabulary, do's-and-don'ts so your writing sounds like one person across every channel.
Launch assets
Business cards, email signatures, social templates and a one-page brand intro — ready to use day one.
How we work
A four-step launch sequence
- 01
Discover
Workshops to understand your business, audience, competitors and the perception you want to own.
- 02
Direction
Three creative directions presented, you pick one, we refine it together.
- 03
Define
Full logo system, colour, type, voice, applications — packaged into brand guidelines.
- 04
Deploy
Roll out across your website, socials, print and signage. We support the transition.
Deliverables
What lands in your hands
FAQ
Common questions
How long does a rebrand take?+
4–8 weeks for the identity itself, then a phased rollout across touchpoints.
I just need a logo — can you do that?+
We can, but a logo without strategy ages badly. We'll discuss what makes sense for your stage.
Do you do naming?+
Yes — separate engagement, usually a 2–3 week sprint with trademark and domain checks.
What file formats do I get?+
Vector (SVG, AI, EPS, PDF) and raster (PNG, JPG) in light, dark and mono versions.
Ready to look and sound like the business you actually are?
15-minute scoping call. No pitch deck, no pressure — just a clear next step.
Book your call →